SPACE OBJEKT

Mandarin Gallery, Retail Pop Up

We reimagined the boundaries of traditional retail, fostering a unique retail environment that brings people together and allows them to be social participants rather than isolated mall rats.

We created a series of concepts which we activated on a monthly basis, completely transforming the retail space to deliver disruptive consumer engagement. Through revitalising the space with strategic, tactical activations, we increased footfall and attracted a dynamic following.


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